The Crave Collective
COMMUNITY LOYALTY REIMAGINED
01
Join The Collective
Sign up in-store or online. Instant membership. No fees. No catch.
02
Earn With Every Purchase
One dollar spent equals one point earned. Simple math for maximum rewards.
03
Stack Your Points
Points never expire. Build your balance at your own pace.
04
Redeem For Real Rewards
Trade points for cookies or exclusive merch. No discount games. Just pure value.
Redemption Menu
Single Cookie
50 Points
4-Pack Box
180 Points
6-Pack Box
250 Points
Dozen Box
490 Points
Collective Status Levels
CLIMB THE RANKS. UNLOCK THE PERKS.
TIER 1
COOKIE ROOKIE
250 COOKIE COINS
PERKS UNLOCKED
1.1 Coins For Every $1 Spent
TIER 2
COOKIE MONSTER
1,000 COOKIE COINS
PERKS UNLOCKED
1.25 Coins For Every $1 Spent
TIER 3
COOKIE LEGEND
10,000 COOKIE COINS
PERKS UNLOCKED
1.35 Coins For Every $1 Spent
Your tier updates automatically based on annual spending