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Loyalty

The Crave Collective

COMMUNITY LOYALTY REIMAGINED

01

Join The Collective

Sign up in-store or online. Instant membership. No fees. No catch.

02

Earn With Every Purchase

One dollar spent equals one point earned. Simple math for maximum rewards.

03

Stack Your Points

Points never expire. Build your balance at your own pace.

04

Redeem For Real Rewards

Trade points for cookies or exclusive merch. No discount games. Just pure value.

Redemption Menu

Single Cookie 50 Points
4-Pack Box 180 Points
6-Pack Box 250 Points
Dozen Box 490 Points

Collective Status Levels

CLIMB THE RANKS. UNLOCK THE PERKS.

TIER 1

COOKIE ROOKIE

250 COOKIE COINS

PERKS UNLOCKED

  • 1.1 Coins For Every $1 Spent
TIER 2

COOKIE MONSTER

1,000 COOKIE COINS

PERKS UNLOCKED

  • 1.25 Coins For Every $1 Spent
TIER 3

COOKIE LEGEND

10,000 COOKIE COINS

PERKS UNLOCKED

  • 1.35 Coins For Every $1 Spent

Your tier updates automatically based on annual spending